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Pak Army, ISPR may lose outreach if SM accounts lost

ISLAMABAD: The outgoing DG Inter Services Public Relations (ISPR) has taken away crucially important twitter account having 3.05 million followers that remained in his use for many years instead of handing over the same to his successor Maj Gen Asif Ghafoor.

Maj Gen Ghafoor, who assumed the charge of his office on Sunday, had to start work on the social media with a new twitter account having zero followers. Though now it has few thousand followers.

The social media has become immensely important in the present age and twitter and Facebook accounts in use of the ISPR and DG ISPR have great significance for the Pakistan Army. Both accounts have their own distinct importance.

There are two twitter accounts associated with the public relations department of the armed forces. One is of ISPR and the other is of DG-ISPR.

ISPR twitter account is “@ISPR_Official” where the official twitter account of DG-ISPR that remained in use of ex-DG Lt Gen Asim Bajwa is “@AsimBajwaISPR”.

Lt Gen Asim Bajwa wants to take twitter account “@AsimBajwaISPR” with him whereas same can be changed for the new occupant(s) of the office of DG-ISPR without losing any critically important information, followers and already posted tweets. This is important for the Pakistan Army in present situation and the ongoing war on terror.

The unique spellings of any twitter account (handle) can be changed with a new unique name without losing followers and the already posted important tweets (critically important in this case) and this is the pattern professionally followed across the world at the time of such transfers/postings.

Basically, the official accounts are often not created after the names of officers but if made can be changed with proper official and professional ones without any loss of data.

On its official website, Twitter responds to a Frequently Asked Question (FAQs) as follows; “We are unable to migrate data (Tweets, following, or followers) from one account to another.”

As Lt Gen Asim Salim Bajwa used to share all important official news, official information and official and unofficial statements regarding Pak Army and Chief of Army Staff (COAS) from his twitter account “@AsimBajwaISPR”, especially during 2014 sit-ins, so almost everyone, especially journalists from across the world, followed the account.

The account was verified by Twitter “as account of DG-ISPR of Pak Army” and has 3.05 million followers.

The new DG ISPR announced assumption of charge through a new Twitter account “@OfficialDGISPR”.

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About TAUQEER RIAZ Utmanzai (1889 Articles)
Broadcast Engineer/Journalist/Columnist and Social activist. --------------------------------------------- Follow on Twitter: https://twitter.com/tauqeerriaz On FB:www.facebook.com/tauqeerkhanutmanzai.
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